Tshirt
Custom Hoodie & Sweat
Custom Bags
Flag
Towel
Custom Scarf
Cap
Brand Story
As a high-profile large-scale performance event, the Backpink Concert has strict requirements on the time and quality of supporting peripheral products. The customized bags this time, as one of the concert peripherals, not only serve to hold fans' souvenirs but also undertake the function of spreading the event's image. They must be in place as scheduled before the concert is held.
Brand Goals
The organizer of the Backpink Concert hoped to improve the fan experience and strengthen the concert's brand memory through customized exclusive bags. Due to the fixed event time, there was an urgent need for the sampling and production cycle of the bags, and 13,500 customized bags needed to be delivered in a short time.
Challenges Faced
Extremely tight time: The order demand coincided with the May Day holiday. The client required the samples to be completed within three days, and the mass production needed to be finished within 10 days, which put forward extremely high requirements for production scheduling and emergency response capabilities.
Solutions
Emergency response and sampling arrangement: When receiving the client's demand, even though the relevant contact person was out at sea by the seaside, they still contacted the superior for assistance at the first time, initiated the emergency order process, and coordinated the production department to give priority to sampling during the May Day holiday to ensure that the samples were completed within three days and confirmed by the client.
Efficient mass production: After the sample was confirmed, a mass production plan was quickly formulated. Resources such as the sewing center and assembly center in the 5,000-square-meter factory were integrated, and employees were arranged to work overtime. Finally, 13,500 bags were produced in only 10 days to ensure the delivery time.
🚩About the Client
This order is for the peripheral supporting needs of the Backpink Concert, docked by the relevant organizer. It aims to improve the overall concert experience through customized peripheral products and has extremely high requirements for product delivery timeliness.
🚩About Gahumi
Founded in 1994, Gahumi is a comprehensive fabric printing enterprise integrating product research and development, design, production, and sales. We provide a full range of fabric printing products, including towels, golf towels, flags, advertising T-shirts, sports goods, fan scarves, hats, and other election peripherals.
Relying on 31 years of production experience, our products are exported to the United States, Europe, East Asia, Africa, and the Middle East, and we have established long-term cooperative relationships with enterprises around the world. With more than 300 high-quality employees and 3 production bases (with a total area of 5,000 square meters, covering raw material centers, sewing centers, fully automatic printing centers, assembly centers, etc.), we can quickly respond to urgent order needs and provide efficient OEM/ODM services for clients.
The Solution
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
We didn't expect that the customization of 13,500 bags could be completed in such a short time. The whole process from sampling to delivery went very smoothly. They could respond quickly even during the holiday, and such service makes us feel particularly assured.
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